The 8th China Hotel Industry New Discovery Roundtable Forum

On May 7, 2015, organized by the Meadin.COM, the 8th China Hotel Industry New Discovery Forum was held in Grand Mercure Hotel Beijing. Participants are from hotels, hotel owner's companies and OTAs. Mr. Harry Hua from Paxton Vacances Hotel Management Group attended this forum.

The highlight of this event was the roundtable forum. International luxury hotel designers and representatives from outstanding boutique hotel gave a splendid discussion of creating competitive China’s Boutique Hotels Brands. Based on the topic "From the products perspective to analyze boutique hotel operation", Mr. Harry Hua and other hotel industry elites debated and discussed relevant issues. Spoke about personalized marketing strategy , Mr. Hua stated, "When people talks about a certain hotel type, the first one comes to their mind can be regarded as successful. Currently, products varies greatly within industry, but lack of concentration. In this case, Paxton will stick to this operation direction, and to be a leading and best known hotel." Not only showed our mission, To be a Leading Hotel Management Group committed to Excellence and Perfection; but also clarified the unique "For Your Personality" brand concept of Issara by Paxton hotels.

Currently, there are 2 Issara by Paxon in the pipeline in China; one is in Chengdu, another is in Chongqing. Combining a fusion of unique decoration, fashionable design, multifunctional feature and Paxton "By Your Side" service concept, Issara by Paxon will provide unique hotel stay experience for our guests.

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